Ekaterina Sky // Artist
Website Design & Ecommerce
Main Pages
Industry Type: Fashion
Location: Los Angeles, CA
Company Size: 5+
Product: Hand Painted Jackets
Ekaterina hopes to inspire each person to look deeply into their current practices and question how they affect the environment and the animals of this world. There are areas in this world that still need our help.
CLient
- Ekaterina Sky
Deliverables
- 7 Pages
- Illustrations
- Icons
- Styleguide
Services
- Shopify Web Design
- UI / UX
- Shopify Website Build
Other
- SEO
- Analytics
- Ecommerce
Style & Imagery
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#1F2021
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Adam Semibold 32pt
Adam Regular 24pt
Adam Regular 16pt
Adam Bold 14pt
These jackets will empower you to feel your spirit animal as you walk the streets! Ekaterina hopes to inspire each person to look deeply into their current practices and question how they affect the environment and the animals of this world. These jean jackets will help to spread awareness through style wherever you go. She incorporates upcycling as a key part of the process as it has remarkable benefits on the environment. Only 10 pieces will be created and 50% of the earnings will be donated towards saving Borneo Jungle.
Project Info
2021
Challenge
Our work focused on integrating sales and distribution of IEA products with iea.org while ensuring that the global user experience remained clear and valuable for all IEA users, not only paid product customers.
A unified experience for all types of customers.
Solution
Redesigned website, multi-variant products, inventory database, and report pages bring visibility and structure to collecting data sets and content within products. New product labels and filters distinguish between “hand-painted” commisioned pieces and prints.
Customers have the option to purchase prints as well as commissioned hand-painted jackets.
Ekaterina Sky — Customized Hand Painted Jackets
BRAND STRATEGY
A best-in-class personalized B2C purchase experience
Working on showcasing Ekaterina’s beautifully crafted hand-painted jackets, QWARTER designed a streamlined checkout flow that supports multiple product formats, allowing us to simplify the base print product catalog and customizable jackets. New checkout selections make it easy for customers to choose their size, jacket style, animal, and style of painting.
Impact
2021
Purpose
Awaken the viewer to his or her impact on animals. Ekaterina hopes to inspire each person to look deeply into their current practices and question how they affect the environment and animals. With her paintbrushes in hand, she paints colors of awareness and consideration for wildlife.
Awareness and Consideration for nature and wildlife.
Vision
The vision for the Animalize project is to reconnect people with nature and wildlife. We have become so focused on our daily experiences that we have lost touch with what lies beyond our urban lifestyles. This has led to a lack of awareness on how our actions affect the environment and wildlife. Animalize reminds us of nature’s brimming beauty, presence and need for care.
Reconnecting people with nature and wildlife.
“I hired Qwarter to help create my vision of building a self-sustaining e-commerce website to support my career as an artist. Qwarter successfully helped me turn my vision to create for a living into what is now my reality. What a blessing! From prints of my paintings to hand-painted jackets and other wearable products, I now have a way to showcase my art and turn my passion for environmentalism and wildlife into real impact.
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